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Family Visit Snapshot: Insights from Across the Sector
Executive Summary Key findings from the March 2025 research, focusing on family visitors and their engagement with heritage and arts organisations, in partnership with Arts Professional: Family visitors remain crucial to heritage and arts organisations, but their behaviours are shifting in response to economic pressures. Price sensitivity is affecting attendance and on-site spending, with families…
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Signposts: Reconnecting with family audiences
The March 2025 UK Heritage Pulse Survey showed a mixed picture concerning family engagement with the arts and heritage sector. While some have seen growth, a similar proportion of organisations have seen declining footfall from families, driven by factors such as the cost of living and changing leisure habits Families are a key audience, providing…
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Full Results: January 2025 – Impact and evaluation in the Heritage Sector, and reflections on The National Lottery Heritage Fund at 30
This report covers impact and evaluation in the heritage sector alongside reflections on The National Lottery Heritage Fund at 30. Free text responses have been removed as many contained identifying information. A selection of these responses is included in the summary report.
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Signposts: Resources for Evaluation
Following our recent UK Heritage Pulse survey on evaluation, we know that many heritage organisations are looking for ways to strengthen their approaches to measuring impact, learning from past projects, and building confidence in evaluation. Whether you are new to evaluation or looking to refine your current practices, there are a wealth of resources available…
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Impact and Evaluation in the Heritage Sector, and reflections on The National Lottery Heritage Fund at 30
Executive Summary Key Findings from January 2025’s UK Heritage Pulse Survey on heritage sector impact measurement and evaluation: January’s survey of 311 UK heritage professionals shows strong sector commitment to impact measurement despite evaluation complexities. Leaders across museums, historic sites, and community heritage projects demonstrate cautious optimism while acknowledging operational challenges. The sector broadly views…
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Public-facing heritage organisations will need to continue their earned-income focus in 2025
In 2023 we asked heritage organisations who work directly with the public how their peak season had gone – the answers were stark, and heavily featured the struggle to navigate cost increases, particularly rising energy prices, as inflation ran at its highest level for decades. This year when we repeated the questions, that instant and…
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Reflections on Peak Season 2024
Results from November 2024 Panel Research In November, a total of 145 UK Heritage Pulse panel members responded to at least one question in the survey. The first section of the survey asked respondents to reflect on April – September 2024 in comparison to last year. The following section was the third of an updated…